About Gene Larew Lures

Thank you for visiting Gene Larew Lures, where we manufacture our baits using the finest soft-plastic injection molding equipment in the industry. That's why our baits are so consistent in shape and color, which isn't always the case with many soft baits on the market today. Today, when you think of Gene Larew Lures, think of us this way: Gene Larew for bass, Bobby Garland for crappie and High Tide for saltwater.

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Bobby Garland, a well-known bass fisherman, had many unique soft plastic designs to his credit over many years in the fishing industry, including the Gitzit and Spider Grub.

Visit the Bobby Garland website »